Online marketing refers to advertising and marketing efforts across the web to drive direct sales and traffic to your business through electronic commerce. Online marketing efforts are used in conjunction with other forms of traditional advertising, such as television, radio, magazines, and newspapers.
Various Forms Of Online Marketing
Your web site is the most valuable piece of your businesses online marketing strategy. This is where detailed information about your business, services, or products is located. Online potential clientele can view your content, videos, photos, or blog to help them decide if they will choose your products or utilize your services. Any of your online advertising efforts can be linked back to a specific landing page to track your ROI and increase conversions. Contact us today for a web site tune up or redesign inquiry to increase your revenue.
Local directories or listings are great places to market your business. This can help your business be found by potential clientele locally while building your online reputation. Most of these directories include profile information on your business, contact info, web site, and hours. Using directories tied to major search engines is a plus as well, such as Google, Bing, Yahoo, and Yelp. Learn how we can help you build your online presence.
Organic SEO [ search engine optimization ], and Google AdWords, known as pay per click, are both utilized to reach potential clientele who are searching for your business, products, or services online. You can create ads that reach your targeted audience through keywords and location. Pay Per Click is a great companion for your SEO efforts, increasing your organic listings through increased click throughs. At Rouge-Gorge Studio, we perform keyword research, implement an organic SEO strategy, and manage your AdWords campaign.
Social media is important for businesses to reach their targeted audience and current clientele, as well as helping with their organic SEO rankings. You can share your business stories, product or service details, testimonials, and engage with those who already support your brand, as well as potential clientele. We can manage your accounts daily, weekly, monthly, or even your social media ads. This includes: Facebook, LinkedIn, Twitter, Instagram, Snap Chat, YouTube, Vimeo, or even Houzz accounts.